According to a recent survey held by new-media consultancy company Interpret, the ramifications of the writer’s guild strike is being felt in other entertainment industries as well.
The strike makes scripted programming more valuable than ever, Interpret CEO Michael Dowling said. As top shows disappear from primetime, viewers may go back and view critically lauded TV series they missed the first time around, play more video games or watch more movies on DVD.
Of those surveyed, (all within the ages of 18-49), 27% say that they have been watching less network television, and 12% say they’ve lost interest in the boring programming cable TV has been offering lately. The DVD industry is seeing the biggest benefit from the strike, as 43% of those surveyed have turned to movies to keep them entertained. Another 23% have sought out old TV shows to comfort them, and finally, 26% of those surveyed have turned to video games for the warmth and love that regular programming has no longer been able to offer.
