Atlus gives away “New Blood” syringes at E3

Let’s get rid of the stereotype that gamers are freaks. How does Atlus plan to do that? By having fans of Trauma Center walk around carrying syringes.

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Actually, it’s not a real syringe. It’s a pretty cool promotion for their new Trauma Center: New Blood game for the Wii – Atlus was giving away these labeled pens away as E3 swag last week, and they’re popping up on eBay now. As promotion for Trauma Center, it’s pretty clever – as long as everyone around you knows it’s a pen.

Wii Fanboy

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About the Author: Christian Ponte

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