More details on Safeco Field DS implementation

Nintendo’s choosing to integrate the Nintendo DS and DS Lite all around Safeco Field is old news, but now that the system has been put in place (and apparently has been since opening day), we’ve got some juicy details!

Nintendo is distributing software through the “Nintendo Fan Network” at the Mariners’ Safeco Field in Seattle, Washington. As previously learned, fans downloading the software to their Nintendo DS handhelds will be able to watch live, close-up broadcasts of the game from their seat, access player stats and game scores from all around the major leagues, and compete against each other in trivia games. You can ever order food like hot dogs, nachos, and drinks right from your seat using your DS Lite and credit card (and pre-pay the tip), and your order will be delivered right to your seat within minutes!

Right now, the software download is available for $5 per game or $30 for ten games at the park. The concept has been embraced by Major League Baseball and is being tested at Safeco Field for a potentially wider implementation in the future.

The whole concept, though, was pitched to the Mariners organization in late 2005. Nintendo partnered with MLB to allow DS users to access player stats and game scores, and Nintendo then revealed the program to fans this past offseason before implementing it fully at their majority-owned baseball team’s home park. While similar programs at other parks were tested in the past with little success, the versatility of the DS Lite and the ease of upgrading the program keep Nintendo hopeful about the network’s success.

“For us it’s really just the initial stage,” says Nintendo corporate affairs manager J.C. Smith. “We didn’t want to push it hard until we were sure the services were working. We’re now to that point where we’re like, ‘Let’s push it out further.’ It has been a process…. We’re still in the initial stage to get a read on the system. It will improve if we roll it out broader.”

Nintendo plans to move ahead with the program in other stadiums and continue to improve the downloadable software as long as fans remain positively interested. We’re interested, Nintendo. Bring the whole package to Wrigley Field.

Yahoo Sports

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